#496 - Abhi Yadav Talks AI Driven Marketing and iCustomer

AI is being used for all sorts of things that don't move the needle for a business. But is there untapped potential in the world of GTM and marketing? We talk with Abhi Yadav who is using AI as a core piece of his business, iCustomer, and how they are using it to better understand and segment their customers.  This episode is sponsored by Duncan & Stone. Do you want to capture what matters with your loved ones? Check out their amazing journals and other products at their website: https://www.duncanandstone.com/   If you like the episode, feel free to subscribe or follow the podcast for more content. We also have a Patreon where you can support the podcast at Patreon.com/GoodAdvice.