#5: Building a personal brand through video content with Alessya Baggetta

Join us for a dynamic discussion on the pivotal role of video content in cultivating your personal brand, especially in the interior design industry. Today, video has become an indispensable tool for designers, enabling them to forge deeper connections with their audience and significantly amplify the impact of their personal brand.  Embracing video content creation is not only highly recommended by many marketing experts—it's essential for staying COMPETITIVE and RELEVANT. And the best part? Jumping into video doesn't require a significant investment in professional gear or an extensive technical background. Buuuut, there are some critical considerations to mull over before you start producing your own videos or decide to outsource it. In this episode, Alessya and I are chatting about how and why interior designers should incorporate video into their marketing and how it can help them build their brand with their target audience. You don’t want to miss it! Featured Guest: Alessya Baggetta | Alessya Baggetta Designs  Host: Masha Koyen | Content Vertical You'll learn: What’s video creation? Why is there a rise in video content creation? What are the different types of videos you can create? How does content creation help build a personal brand? What are some tips for interior designers if they want to create their own content? What are some tools, apps & equipment Alessya recommends using?  Video-editing apps Alessya mentioned in the episode: Capcut InShot Captions Adobe Premier Pro Equipment for Capturing Video (all can be found on Amazon): Tripod Ring Light DJI Gimbal Wireless Microphones Connect with Alessya: Instagram Website Listen Now | Subscribe Don't miss an episode – subscribe and leave us a review if you love it! Need help with your website copy? Connect with Masha Koyen, Messaging Strategist and Copywriter for interior designers: Masha’s Instagram Masha’s Website Book a call with Masha