5: Copy, branding & advertising with Anusha Pinto

from The Gyaan Project · host The Gyaan Project

Gyan session on Copy, Branding and advertising with Anusha Pinto. What are the challenges in making a no-so-good brand better? What is the role of language in the advertising world? Orange, Hutch, Vodafone - How did they manage this big brand transition? How important it is to have command on language? This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thegyaanproject.com

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This episode was published on February 9, 2017.

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