EPISODE · Jun 25, 2026 · 19 MIN
5 Hard Truths About Becoming a Social Media Manager
from Dishing Up Digital with Ellen Mackenzie · host Ellen Mackenzie
5 things I wish someone had told me before I became a social media manager — the stuff nobody talks about because it's easier to sell the dream than prepare you for the reality. From dealing with trolls and negative comments on your content, to losing clients you love, to the hiring nightmares nobody warns you about — this is the honest version. In this video: ✨ Why negative comments hit different when you're creating UGC and client content ✨ The hard truth about clients leaving (and outgrowing the ones who stay) ✨ Why hiring and outsourcing is never as simple as business coaches make it sound ✨ The 9-to-5 guilt that follows you into self-employment ✨ How social media drains your nervous system — even when you love the work xx Ellen _______________________________________________ // 🎯 FREE TRAINING // Learn how I sign high-paying clients and build a scalable social media business: https://www.ellenmackenzie.com/freewebinar 🔗 //LINKS (ad affiliates) // Camera: https://geni.us/iPjpAt Lens: https://geni.us/kNkJOx Full list of tools & software I use: https://www.ellenmackenzie.com/tools 💻 // WORK WITH ELLEN // Join the Dishing up Digital School: https://www.ellenmackenzie.com/Dishing-up-Digital-School Join the high level mastermind: https://www.ellenmackenzie.com/the-lfg-mastermind SMM template bundle: https://www.ellenmackenzie.com/offers/DwKaVUZd Buy Ellen's book: https://www.amazon.com.au/dp/0473664798 📲 // SOCIAL MEDIA // Instagram: https://www.instagram.com/ellenmackenziee TikTok: https://www.tiktok.com/@ellenmackenzieee 🌐 Ellen's business: https://www.ellenmackenzie.com/ 📧 Sponsorship enquiries: [email protected]
What this episode covers
5 things I wish someone had told me before I became a social media manager — the stuff nobody talks about because it's easier to sell the dream than prepare you for the reality. From dealing with trolls and negative comments on your content, to losing clients you love, to the hiring nightmares nobody warns you about — this is the honest version. In this video: ✨ Why negative comments hit different when you're creating UGC and client content ✨ The hard truth about clients leaving (and outgrowing the ones who stay) ✨ Why hiring and outsourcing is never as simple as business coaches make it sound ✨ The 9-to-5 guilt that follows you into self-employment ✨ How social media drains your nervous system — even when you love the work xx Ellen _______________________________________________ // 🎯 FREE TRAINING // Learn how I sign high-paying clients and build a scalable social media business: https://www.ellenmackenzie.com/freewebinar 🔗 //LINKS (ad affiliates) // Camera: https://geni.us/iPjpAt Lens: https://geni.us/kNkJOx Full list of tools & software I use: https://www.ellenmackenzie.com/tools 💻 // WORK WITH ELLEN // Join the Dishing up Digital School: https://www.ellenmackenzie.com/Dishing-up-Digital-School Join the high level mastermind: https://www.ellenmackenzie.com/the-lfg-mastermind SMM template bundle: https://www.ellenmackenzie.com/offers/DwKaVUZd Buy Ellen's book: https://www.amazon.com.au/dp/0473664798 📲 // SOCIAL MEDIA // Instagram: https://www.instagram.com/ellenmackenziee TikTok: https://www.tiktok.com/@ellenmackenzieee 🌐 Ellen's business: https://www.ellenmackenzie.com/ 📧 Sponsorship enquiries: [email protected]
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5 Hard Truths About Becoming a Social Media Manager
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