5 Hurdles to Maximize Impact

Sinikka Waugh and Joel Smith discuss 5 Hurdles to Maximize Impact.   In this episode of Even Better, Sinikka Waugh is joined by Joel Smith, a leadership coach with Papa Murphy's pizza stores and founder of The Truth Leadership Academy, for a heartfelt conversation about the unseen obstacles that can dim our impact. Drawing on his hands-on leadership experience and Maxwell certification, Joel helps us uncover what's standing between intention and influence—and how to bridge the gap. Joel brings authenticity, humility, and curious wisdom to the table, sharing how everyday hurdles—like mindset traps, the pull to stay busy, or a limited perspective—can quietly derail our effectiveness. He invites us to notice these barriers, lean into discomfort, and shift how we lead—with clarity, conviction, and care. It's an episode that doesn't shy away from the real: where impact isn't about perfection, but about choosing to show up more fully, thoughtfully, and authentically. Tune in and discover how naming those hurdles can free you to lead—and live—with more alignment, more intention, and, yes—even better. Let me know if you'd like adjustments to tone or want more highlights from Joel's perspective!   Joel Smith is a Franchisee and co-owner of eight Papa Murphy's Pizza stores in central and eastern Iowa. He is a John Maxwell Certified Leadership Coach and Trainer and Radio Co-host. He has a passion for helping business owners and leaders learn to work "on" their business and not just "in" it. He is the Founder and Director of The Truth Leadership Academy in Des Moines, Iowa