EPISODE · Jul 18, 2025 · 1H 1M
5. The Untold Sales Playbook for Scaling Your Cash-Pay Clinic with Sales Expert, Mario Maldonado
from The Wellness Practice Playbook · host Alex Sidorenkov
Are you a medical wellness practice looking to boost both new patient acquisition and long-term patient retention? In this episode of The Wellness Practice Playbook, we're joined by Mario Maldonado, a seasoned sales expert with years of experience in the medical field. Mario reveals why adopting a robust medical practice sales strategy is crucial for cash-pay clinics, shifting the perspective from "treating patients" to "marketing medical procedures."Discover the critical difference between a front desk and a dedicated wellness advisor or health consultant, and how a structured sales process can lead to higher conversion rates and lower no-show appointments. Mario shares invaluable insights on everything from establishing rapport and qualifying leads to leveraging CRM technology for efficient lead management. We also discuss the importance of speed-to-lead, team collaboration, and continuously introducing new procedures to keep revenue flowing. Tune in to learn how a specialized sales approach can transform your practice's growth and patient loyalty.The Wellness Practice Playbook is also available for streaming on our website, YouTube, Apple Podcast, and Spotify.
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Are you a medical wellness practice looking to boost both new patient acquisition and long-term patient retention? In this episode of The Wellness Practice Playbook, we're joined by Mario Maldonado, a seasoned sales expert with years of experience in the medical field. Mario reveals why adopting a robust medical practice sales strategy is crucial for cash-pay clinics, shifting the perspective from "treating patients" to "marketing medical procedures." Discover the critical difference be...
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5. The Untold Sales Playbook for Scaling Your Cash-Pay Clinic with Sales Expert, Mario Maldonado
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