50: Laying the foundation for the Mobility-as-a-Service transport system: Sam Baker, COO of Wunder Mobility

On today’s podcast, Oliver interviews Sam Baker, COO of Wunder Mobility, about their software platform that underpins a number of carshare, carpool, Micromobility and other services players in Europe, and is about to expand to the US.Specifically we dig into:- Wunder’s early success in carpooling, and how their strategy differed from Oliver’s experience watching commuting products being built at Uber.- Sam’s thesis around ‘digitizing the 99%’ of transport operators, so that they can connect in to the forthcoming Mobility As a Service platforms- Why Sam disagrees that there will be ‘one app to rule them all’, and instead that the future of Mobility As A Service will involve lots of interoperable components.- What traditional fleet operators can bring to the new world of venture capital funded mobility- His take on data standardisation for mobility operators- The potential for examples of full end to end Mobility as a Service platform such as the one that Sixt has rolled out in Europe to replace car ownership. I found this a great interview - Wunder hadn’t been on my radar, but they are now. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit micromobility.substack.com/subscribe