#50 - Wayne Lim - The Pursuit of Creative Freedom: Building Something That Matters

Wayne Lim is a designer, artist, and host of the Future History podcast, with a career that spans nearly two decades across design, brand strategy and illustration. Having worked with brands like T2 Tea, Marvel, Museums Victoria, and Basketball Australia, he is now shifting focus back to his roots in visual art. Through both his podcast and his artwork, his focus is on process over outcomes using creativity as a tool for reflection, growth, making work that’s true to his experience and grounded in curiosity.On this episode, Wayne is joined by special guest host, his wife Stacey Lim as they reflect on his journey from design to art, how the podcast was the result of a chapter of life challenges, lessons from pasts guests, the importance of making work for yourself where you're the only measure that matters, why hard work will always beat talent, how lessons from one pursuit can inform and strengthen all the others, why discipline is more reliable than motivation and so much more.-00:00 - Intro05:43 - Why I Had to Start This Podcast11:44 - Running: The First Step Out of Rock Bottom15:38 - Learning There Are No Limits22:04 - Reflecting on Past Episodes25:59 - Having Faith in Your Capabilities30:50 - Benefits and Philosophy of Marathon Training39:24 - When Fear Looks Like Self-Sabotage47:13 - The Mindset Shift: Challenges Are the Way50:12 - Why Execution Matters More Than the Idea59:16 - Choose Your Hard1:02:40 - The Creative Ripple Effect1:07:56 - From Comparison to Motivation1:12:58 - The Fallacy of Personal Brands1:23:56 - Finding Genuine Confidence1:30:36 - Final Thoughts-Follow Stacey on Instagram: @staceylimrocks----Follow Future History on Instagram: @futurehistory.coFollow Wayne Lim on Instagram: @hausofwayne