51 A Life Coach Goes from Hard-to-Explain to Clear & Compelling With Christi Daniels

You know those life coaches whose work is intangible and hard to explain and find it challenging to communicate what they do in a concrete and easy to understand way? (Ahem… sound familiar?) Well Christi Daniels used to get a lot of blank stares when she talked about what she did. Nobody got or valued it until after they had worked with her. And even worse, this lack of clarity led to procrastination and inaction on what she knew she needed to do to take her business from side-hustle to supporting her full-time. The beautiful thing is that once she gained that communication clarity, it led to ease in putting together sales pages, optin bonuses, blog posts, and workshops that are aligned. Listen in to hear alllll about it! Announcements: My Be Unforgettable Bootcamp is open for enrollment! If you're ready to clearly communicate the value in what you do and go from your clients' best kept secret to unforgettable, find out more here. In today's episode, you'll learn: Why it keeps your business small when only other coaches understand what you're saying  How she bridged the woo-woo feminine life coaching side of herself with her masculine techy corporate side to bring a solid description to what she does Why clarity in communicating about herself and her business led to feeling more confident and relaxed sharing what she does – and let her really connect in an authentic way with people as an introvert Why talking through thoughts and ideas with a coach that can reflect back key insights from what she's saying helped her find her voice and be more confidence and clear about what she wanted to share  Links from the Episode: A Sabbatical From Yes – Christi's book The Energy Matrix – Christi's get-started tool ChristiDaniels.com Parrish Wilson – Christi's writing coach and editor Sandra Pilarczyk's Video Challenge Casey Erin Wood's Video Training Episode Insights: "You can picture me standing. On one shoulder I have a deep desire to serve women and to see them strip back these layers of conditioning from society, just get back to who they're really meant to be. On the other shoulder this big chunk of fear. Fear of being visible. It's almost as if I've been playing a hide-and-seek game. I definitely have the desire to serve, the skills, the tools, the programs. I've really been holding myself back in a number of different ways. Partly fear of being seen. Partly not having the words to really articulate what it is I do." – Christi Daniels "The message has turned into that solid base. I can go out and have a conversation with a potential client and have that home base to pull from or refer back to. I can write a blog post and refer back to that core message. I can do a presentation and come back to that core message. It's the rhythm or drumbeat… It's this constant that's really helping me to improvise in different ways." – Christi Daniels "I feel like I was compartmentalizing myself so I would show up as this woo, feminine, getting in touch with your inner wisdom person with my mentoring. Then in the other, VA, business then I would show up as my techy person and the two wouldn't come together. I think that's one hold on from my corporate days. That's one thing that you've helped me do is pul