51 - Discovering and Marketing Your Unique Selling Point: My Interview on Gold Biz Podcast

If you struggle with talking about yourself, knowing what sets you apart, understanding your why, and how to communicate these things effectively to clients, then you're going to want to listen to today's episode. I'm doing something a little different and sharing an interview I did on The Gold Biz Podcast where we dive into discovering and marketing your unique selling point.    During this episode, I share practical tips for discovering your unique selling point, infusing it into your brand, and leveraging it to stand out from the crowd.   In this episode, we cover:  What your unique selling point means and why it's important  The first step in finding your unique selling point  Ways to communicate your unique selling point  Mapping out your marketing strategy once you've discovered your unique selling point Making things easy and being yourself    SHOW NOTES: https://clairehunt.co/blog/discovering-and-marketing-your-unique-selling-point/   Follow Claire:  Claire's Instagram   OFFERINGS: Notion Template  Email Templates 1:1 Mentoring Book It Mentorship Program The Shop The Amazon Storefront   FREE OFFERINGS: The Secret to Scaling Your Photography Business Freebie Attract and Book Dream Couples Free Workshop Hook Inquiries - Email Templates Top 10 Resources You Need