51. The 10 Most Costly Email Marketing Mistakes for REALTORS® - Pt 2

How much time and money have you spent looking for new leads or sources of business?  It can be stressful, constantly filling up your real estate business' pipeline. But one of the most overlooked forms of marketing today is your email list. The people you know and the people you attract could lead you to your next closing.  Email marketing has an incredibly high ROI and low entry cost. All the fancy tech aside, all your need is an email to start. How amazing would it be to send an email after this podcast that connects you with your next buyer or seller - it's entirely possible!  This week's blog and podcast are part two of an email marketing series. Last week we covered the first five mistakes real estate agents make.  Not branding yourself through your emails  Not consistently using email marketing  Not updating your marketing list or maintaining your database  Not segmenting for targeted emails  Not having a goal for each email  If you missed part one, view it here, and now let's dive into the next costly mistakes you could be making.  View Episode's Blog: https://ideasforrealestate.com/email-marketing-realtors-real-estate-agents-mistakes-part-2 Related Episodes: Ep 05: How to Create a Marketing Plan Ep 07: What to Post on Social Ep 39: Branding Part 1 Connect with me, Heather E. Colby: Instagram - @IdeasforRealEstate Facebook - @IdeasForRealEstate Online - http://ideasforrealestate.com