52: Designing, Inventing, and Creating Opportunity for Artists and Artrepreneurs with Tony Barber

When using the term ARTREPRENEUR, Tony Barber fits the description better than any other guest in the history of this show. He has a gigantic arsenal of artistic experience under his lifetime belt of creativity- including rocking out in Billy Thorpe and The Aztecs & other music endeavors; designing and inventing non-stop toys and products including the revolutionary ARTristic Easel , the soft toy version of Bananas In Pajamas; the new paper craft Rose Twirler tool, and the Cut N Hold tape dispenser He is a Children's TV Presenter and has also authored over 30 children's books, craft books, short stories and poems, and successfully sold a dead seagull in a box to 699 kids at school as his first entrepreneurial experience? and this is just to name a FEW ? Oh yea- we can?t forget the Exploding Teacher's Bum Series.. **It is HIGHLY recommended that you listen to this interview RIGHT NOW!** Here are the highlights of my funky conversation with Tony: / / 03:33 : His story about moving to Australia and his unforgettable trip by sea, / 06:05 : His first marketing lessons and entrepreneurial exploits at the age of 11 in the form of selling a dead seagull to 699 kids in school, / 12:00 : The first time he sold an artwork which he entitled, Exploding Teacher Bums Pictures, and realizing from then on that he can build a career out of this talent, / 14:02 : How he went about writing his book, his publisher?s feedback and the controversial cover and title: How to Draw a Bully-s Bonkers Without Actually Killing Them, / 18:11 : The three principles in designing and creating products and the lessons he learned over time in not being too emotionally attached to ideas, / 19:28 : His processes, systems and strategies when coming up with his inventions including staying small but gaining big from licensing and royalties, / 31:15 : The classic marketing case of how he came up with ARTristic Easel, how he followed it through with market research and his powerful stories of how fulfilling it is to know that his invention can change lives, / 46:55 : Loving his majestic failures and why we should value to humor and people?s marvelous craziness, / 55:08 : Being thankful for the experience of being a rock and roll star in a band and having a number one record, and / 57:38 : The process he goes through when he creates a song and how we should keep our zeal burning as we can motivate people through our passion.