52 - Identifying True Intent | Demand Gen Live S1 x24
from GTM Live Hosted by Passetto
We broke the record for the longest Demand Gen Live to date on last night's installment. We discussed: What should my ROI be on Google Ads; How can you identify true intent; Partnership marketing strategies; Is NPS a metric worth considering; What to do when competitors play below the line; and a live Q&A. For more content, subscribe to State of Demand Gen on Spotify or Apple Podcasts. Tired of just listening? Check out Refine Labs on LinkedIn and YouTube.
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