Why People Don’t Get What You Do (And How to Fix It)

If you’re amazing at what you do but you still feel like people don’t fully understand your business or services, this episode is for you. I know how frustrating it is, I’ve been there myself. You can have glowing reviews and happy clients, but if new people don’t immediately understand your value, your business won’t grow. Questions answered in this episode:Why don’t people immediately understand what I do, even if I’m great at it?What is the “Fun House Effect,” and how does it keep me from seeing my own value?Will a prettier website, new fonts, or updated branding actually fix the problem?How can inconsistency across my platforms break trust with potential clients?How did I personally overcome my own positioning struggles in business?What’s the first step to creating a brand people feel, not just follow? PLUS, you're invited to watch the replay of my Free workshop: How to Build a Brand That People Feel, Not Just Follow here: https://samanthafackler.myflodesk.com/positiontostandoutConnect with Samantha:DM her on Instagram at @samantha.fackler to share your takeawaysVisit samanthafackler.com for more info about coaching and resourcesSubscribe on YouTube: @confessions-samantha-facklerMentioned in this episode:Learn more about Focus Pocus: http://samanthafackler.com/focus