526: Own Your MEDIA

Prosper talks about his new book, "Own Your M.E.D.I.A.", why building a business solely on social platforms can be risky how to create sustainably owned marketing assets, and much more! Prosper Taruvinga is a media ownership strategist and founder of Livelong Digital. He helps founders, consultants, and service-based businesses move from rented attention to owned demand by treating media as an asset, not content. After rebuilding his business following a major platform dependency setback, Prosper now focuses on helping ambitious people build authority, distribution, and growth they control. He is the author of Own Your M.E.D.I.A and host of The Online Prosperity Show.