53. Trouver des clients grâce à LinkedIn avec Isabelle Cougnaud

from J'peux Pas J'ai Business par TheBBoost · host TheBBoost

Linkedin est aujourd’hui le réseau social professionnel dont tout le monde parle (à tel point qu’il semble mettre Facebook et Instagram au tapis en matière de prospection et de taux d’attraction de clients !). Prospection, comment débuter, meilleurs formats, comment attirer les bons clients … Dans cet épisode Isabelle et moi creusons tous ces sujets pour que vous puissiez à votre tour vous mettre sur LinkedIn et trouver des clients grâce à ce réseau social. Au programme : [02:54] Présentation de Isabelle Cougnaud, experte LinkedIn, chroniqueuse BFM Business. Formatrice, consultante et conférencière spécialisée en réseaux sociaux. [06:55] Accueil de Isabelle et présentation de son parcours [08:36] Isabelle nous raconte comment, grâce aux réseaux sociaux elle n’a jamais eu besoin de prospecter une seule fois dans sa vie. [10:23] Débat national sur la bonne manière de prononcer « LinkedIn » [11:27] En quoi prospection et LinkedIn forment un couple gagnant [15:02] La stratégie qu’Isabelle a utilisée pour percer sur LinkedIn. [20:41] Comment Isabelle explique son succès et tout particulièrement le fait que ses vidéos soient devenues virales (et en quoi il reste encore plein de place à prendre sur LinkedIn). [22:51] Le type de contenu qui fonctionne le mieux sur LinkedIn en 2020 [28:11] Les formats qui fonctionnent le mieux sur LinkedIn [31:14] 3 astuces pour se mettre à Linkedin quand on n’y connaît rien [36:58] Les choses à ne pas faire sur LinkedIn [41:42] Les astuces et conseils d’Isabelle pour trouver des clients sur LinkedIn [49:27] Petit aparté sur la publicité LinkedIn Épisodes recommandés : Épisode 40 : Développer son business sur Instagram Épisode 35 : Générer 6 mois d’idées de contenu en 60 minutes Retrouvez Isabelle : Son site Son LinkedIn Son Instagram Son article sur l’inbound marketing (produire du contenu de conseil pour son audience afin d’attirer des clients) Si vous avez apprécié cet épisode, n'hésitez pas à laisser une note et un commentaire sur iTunes, Apple Podcast ou votre plateforme d'écoute ! Cela aide d'autres entrepreneurs à découvrir le podcast (et en plus j'adore vous lire). ————————————— ✨ Lire l'article de blog sur ce sujet ✨ Recevoir mes mails tous les lundis Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

NOW PLAYING

0:00 59:34

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

Bringing it all together.

Mar 31, 2026 ·54m

Why is the vendor role so contentious in the cyber ecosystem?

Mar 27, 2026 ·14m

But what do you really want?

Mar 24, 2026 ·42m

Strategic approaches to talent: A practical guide.

Mar 20, 2026 ·42m

Mid season reflection with Kim Jones.

Mar 17, 2026 ·41m

Is the role of the CISO adding to the confusion?

Mar 13, 2026 ·44m

Similar Podcasts

The Small Business Startup School – Business Notes | Financial Literacy | Retail Psychology – For Professionals & Entrepreneurs The Small Business Startup School Inc. Starting or buying a small business? While personal circumstances may vary, business patterns remain timeless. On The Small Business Startup School, we explore strategies, insights, and practical solutions to help entrepreneurs confidently navigate their journey.Hosted by Ola Williams—a retail entrepreneur, fintech founder, and financial coach with over two decades of experience—this podcast marries financial awareness and retail psychology with optimism to deliver actionable takeaways.Join us to learn, grow, and connect as we uncover the keys to business success.Let’s continue to learn together and be encouraged to keep on connecting! PodQuesting Dwight J Randolph- WolfShield Media PodQuesting: -By WolfShield Media and Dwight J RandolphJoin us on an exciting journey to master the world of fiction podcasting! At PodQuesting, we document our quest to improve and innovate, sharing valuable insights, strategies, and behind-the-scenes tips along the way. Whether you're an experienced podcaster or just starting your first show, our podcast is your go-to resource for everything podcasting.Discover practical advice, creative techniques, and lessons from our own experiences as we explore the ever-evolving podcasting landscape. Ready to level up your skills and embark on this adventure with us? Tune in and join the quest!Have questions or feedback? Reach out to us at [email protected] and visit our website:WolfShield.Media LIGHTS, CAMERA, SMILE! Creatives Club Media Lights, Camera, Smile, is a podcast for anyone with a dream to share something with the world, out of the overflow of themselves - be it their mind, their heart, their personalities, and much more. Each of us are alive in this moment in time, with an innate ability to have ideas and create various things to benefit both ourselves and the people around us for a reason, and here, you will find the encouragement, the inspiration, and the motivation to do just that. Hosted by Cicily, founder of Creatives Club, she dives into various topics surrounding creativity and business. Exploring entrepreneurship for creatives in a corporate reality, sharing tips and tricks in a media centered company, answering questions regarding what a creative actually is are just a few of the things discussed on this podcast. Be encouraged to create for yourself as Cicily gets vulnerable by pivoting the camera to herself for the first time.To submit questions for Cicily to answer, or have her address certain t Solving for Change MOBIA Technology Innovations Solving for Change welcomes business and technology leaders to share stories of bold business transformation within complex organizations. In an era when technology and markets are changing around businesses, the key to staying competitive is to evolve in response to those changes. MOBIA’s Mike Reeves and Marc LeBlanc investigate business transformation, deconstructing the challenges, ambitions, and market disruptions that drive companies to embark on transformation journeys, and exploring their unique approaches to achieving meaningful outcomes. What sparks leaders to pursue business transformation? How do they overcome the challenges along the way? What are the keys to creating enduring change? Through in-depth conversations with business and technology leaders, Mike and Marc answer these questions and explore how businesses evolve by pulling four key transformation levers: people, process, technology, and culture.

Frequently Asked Questions

How long is this episode of J'peux Pas J'ai Business par TheBBoost?

This episode is 59 minutes long.

When was this J'peux Pas J'ai Business par TheBBoost episode published?

This episode was published on March 16, 2020.

What is this episode about?

Can I download this J'peux Pas J'ai Business par TheBBoost episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.

URL copied to clipboard!