#53 Use THIS Secret Copywriting Technique to Get More Conversions

If you can tell a good story, you can write copy that sells.Now, that’s not a secret. But……it’s just HALF the truth.The other half is getting your story to resonate with your audience’s desires and make your copy impossible to ignore – and there’s a secret copywriting technique you can apply to do that.In this episode you’ll learn:A secret technique passed down by the legend himself – Eugene Schwartz!Why some people buy things that don’t make sense (and how to take advantage of it!)The simple way to make your story ‘bridge the gap’ between you and your target audienceHow to create a story-based ad with unbeatable CPL and ROASThis podcast is hosted by Terence Tam, author of Lead Surge: 8 Radically Effective Marketing Funnels for Coaches and Experts. He is also the Founder of Radical Marketing, a digital marketing agency that specialises in partnering with coaches to scale their businesses with Webinars and Seminars. The agency’s strength lies in high ticket digital marketing strategies, employing a proprietary blend of story ads, lead generation tactics, and battle-tested sales funnels to achieve better branding for coaches and greater returns on ad dollars.With over 1.5+ million high quality leads generated in a decade, Terence and his team of digital marketers draw from their extensive experience and the insights of leading business founders with the aim of creating the best podcast for entrepreneurs and coaches!Download Terence’s book, Lead Surge for free here: www.leadsurgebook.comFind out more about Terence’s marketing agency Radical Marketing here: www.radical-marketing.com