#536 The World Cup Effect: Soccer, Culture & the American Spirit

The 2026 FIFA World Cup isn't just the biggest soccer tournament on the planet — it's happening right here, and the energy is unlike anything America has seen before. In this special episode of Shoe-In Show, hosts Matt Priest, Andy Polk, and Jolie Gracia take a step back from the business of footwear to celebrate the moment. Fresh from experiencing matches firsthand, they share what it felt like inside the stadiums, the unexpected joy of cultural exchange, and what the explosion of soccer culture in America means for fans, brands, and the industry at large. From the global atmosphere to the growing footprint of the beautiful game on American soil, this is a conversation about more than soccer. With special guests: Andy Polk, FDRA and Jolie Gracia, FDRA Hosted by: Matt Priest, FDRA