54. Implementing market research across the product lifecycle

from The Medical Device Marketing Podcast · host Podymos

Send a textUnlock the potential of your medical device with insights from market access experts. In this episode of the Medical Device Marketing Podcast, we dive into a critical conversation about the pivotal role of market access and its direct impact on your product's success.Join us as we speak with Michael Branagan-Harris and John West from Device Access UK Ltd to explore:What market access truly means for MedTech companiesHow it influences patient access and healthcare outcomesIts crucial role in accelerating sales cycles and ensuring commercial successWhether you’re a seasoned marketer or new to the industry, this episode is packed with actionable insights to help you align your strategy with market needs and drive meaningful impact in healthcare. Tune in for a compelling discussion that brings clarity and direction to your market access strategy!Watch the full video on our YouTube Channel:

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This episode is 37 minutes long.

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This episode was published on October 30, 2024.

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