55 | Building a Bench: Strategies for Proactive Recruiting in Home Services with Ryan Englin from Core Matterss

What this episode covers

Show Title: Building a Bench: Strategies for Proactive Recruiting in Home Services with Ryan Englin from Core Matters Episode Number: 55 Date: October 7, 2024 Duration: 29:05 Host: Justin Deese Website: JustinDeese.com Contact: [email protected] Guest: Ryan Englin Guest Company: Core Matters Company Website: corematters.com Podcast Host: Podcast Host- Titans of the Trades Author of: Hire Better People Faster Guest Special Offer: Copy of the book https://corematters.com/freebook/ Summary In this episode of the Freedom Blueprint podcast, host Justin Deese speaks with Ryan Englin, author of 'Hire Better People Faster' and founder of Core Matters. They discuss the critical issues of hiring, recruiting, and retention in the home service industry. Ryan shares his journey from marketing to recruiting, emphasizing the importance of proactive recruiting, building an employer brand, and creating a supportive work environment. The conversation also highlights the significance of authenticity in recruitment and the need for businesses to engage their existing employees in the hiring process. Takeaways Hiring and recruiting are critical challenges in the trades. Recruiting should be viewed as a marketing activity. Proactive recruiting is essential; top talent is often not actively looking for jobs. Building a strong employer brand can attract passive job seekers. Authenticity in social media is crucial for establishing trust with potential hires. Creating friendships at work can significantly improve employee engagement and retention. Onboarding should focus on building relationships, not just training. Core Matters helps businesses by stopping the bleeding in their hiring processes. Teaching businesses to fish means implementing sustainable hiring practices. Leverage your existing team for referrals and insights into the hiring process. Chapters 00:00 Introduction and the Importance of Hiring and Recruiting in the Home Service Industry 03:04 Proactive Recruiting and Building a Bench of Passive Job Seekers 07:43 Creating an Authentic Employer Brand 14:17 The Importance of Onboarding and Relationship Building 21:23 Stop the Bleeding: Filling Immediate Staffing Needs 23:46 Teaching Businesses to Fish: Implementing Systems and Processes 26:33 Leveraging Existing Employees for Referrals and Insights Keywords hiring, recruiting, retention, employer brand, onboarding, employee engagement, trades, business growth, Core Matters, Ryan Englin, Plumbing, HVAC, Air Conditioning, Electrical, Contractor, Freedom Blueprint Podcast, Justin Deese, Kristen Deese, When Your Business Partner is Your Spouse