556: Content that creates CONVERSATIONS (and sales!) w/ Leslie Brockman

Leslie Brockman is the owner and principal marketing consultant of The Lab Collective with nearly 15 years of experience creating dynamic marketing programs and building brands for startups to enterprise organizations. Leslie creates strategic, high-impact programs incorporating digital, event, content, demand generation and account-based programs, and more to build successful customer journeys. She’s passionate about the efficiencies of marketing technologies and enjoys being challenged to think about things in different and creative ways to improve the customer experience. Founded in 2018, Leslie's company, The Lab Collective, delivers marketing support to help teams scale in areas of demand generation, content, and marketing operations without the commitment of a full-time hire.Visit The Lab Collective's website at TheLabCollective.com.