#56 Why TikTok Is The New Advertising Frontier episode artwork

EPISODE · Oct 19, 2021 · 6 MIN

#56 Why TikTok Is The New Advertising Frontier

from The Client Stampede - Disruptive Marketing & Big Growth Thinking for Trailblazing Companies · host Julie Guest

With Facebook's ad share plummeting, and Google's ad network costing higher than ever for impressions and clicks, TikTok is proving to be the new platform of choice - but NOT  to attract the attention of teens. Guess who else is watching those TikTok videos and laughing or twerking alongside their kids - yup it's the new engagement platform for parents which is why lots of big brands are flocking there.But if you're not (yet) a big brand. .. should this be a platform you're diverting money and resources to? The answer of course depends on your target market, and how much your brand likes to use humor to get a good laugh from the audience (with a sales objective).  Inside this episode, some interesting facts about TikTok you probably didn't know plus some insider hacks to get your videos noticed.GET  MORE MARKETING & SALES  TOOLS:Are you interested in becoming the published author of a powerful book to help you attract more ideal clients and set you apart from the competition? Imagine holding your own book in your hands as quickly as 3-6 weeks without you ever having to write a word. We do all the work, you get all the glory! Find out how we Capture Your Genius at our sister publishing house Lunch Break Books - powerful books for  entrepreneurs with big growth goals.Are you subscribed to Marketing Gold? Get more marketing tools, tips and strategies delivered to your inbox most Mondays. Sign up here.Is your business doing $2M+ and you're ready to take it to the next level? We'll show you how. Get your free marketing roadmap by taking the Client Stampede Assessment. It's fast, free (Value $197) and your 20+ page report is emailed to you instantly.Enjoying the podcast? You'll love the audio book. Get The Client Stampede audio book on Amazon.

Episode metadata supplied by the publisher feed · Published Oct 19, 2021

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With Facebook's ad share plummeting, and Google's ad network costing higher than ever for impressions and clicks, TikTok is proving to be the new platform of choice - but NOT to attract the attention of teens. Guess who else is watching those TikTok videos and laughing or twerking alongside their kids - yup it's the new engagement platform for parents which is why lots of big brands are flocking there. But if you're not (yet) a big brand. .. should this be a platform you're diverting mo...

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#56 Why TikTok Is The New Advertising Frontier

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This episode was published on October 19, 2021.

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