EPISODE · Jul 17, 2015
561: NUMMI (2015)
from This American Life (Unofficial)
A car plant in Fremont California that might have saved the U.S. car industry. In 1984, General Motors and Toyota opened NUMMI as a joint venture. Toyota showed GM the secrets of its production system: How it made cars of much higher quality and much lower cost than GM achieved. Frank Langfitt explains why GM didn't learn the lessons—until it was too late.
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561: NUMMI (2015)
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