564: Collaboration Over Competition - Em Miszk

Why do you need to focus on collaboration instead of competition? In this episode we will cover: Specific ways Em has used collaboration to build her business; Her social media strategy, including frequency and types of posts; and Why chasing shiny pennies are generally bad for your mortgage business To connect with Em Miszk you can check out the links below: Facebook facebook.com/Portcreditmortgages Instagram instagram.com/emilymortgagebroker/ LinkedIn linkedin.com/in/emily-miszk-aa978420/ portcreditmortgages.com   Follow Scott on Instagram instagram.com/scottpeckford/ I Love Mortgage Brokering: ilovemortgagebrokering.com  Find out more about BRX Mortgage: whybrx.com I Love Mortgage Brokering is brought to you by Finmo. To learn more, visit: finmo.ca/ilmb In this episode, we’ll talk about how Em evolved from participating in mom groups to harnessing those very connections to grow a flourishing mortgage enterprise. We'll uncover the importance of building genuine, lasting relationships, and why chasing the latest trends can often lead to a dead end.    In this episode, we will cover:  The importance of collaboration over competition for business growth. Effective use of social media strategies, including types of posts like reels, carousels, and Instagram Lives. Authentic engagement with the audience and moving online interactions to real-life connections. The drawbacks of chasing shiny new trends, or "shiny pennies," in the mortgage industry. The balance between continuous learning and content creation while maintaining authenticity.