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EPISODE · May 23, 2025 · 46 MIN
565: From 3rd Grade Teacher to Beauty CEO: How Supergoop! Built a $700M Brand From ZERO! | Holly Thaggard (Best of Foundr) [VIDEO]
from The Foundr Podcast with Nathan Chan · host Foundr Media
In this episode, Holly Thaggard, founder of Supergoop!, shares how she redefined the sunscreen category and built a globally recognized $700M brand from the ground up. She shares: • The heartbreaking moment that inspired her SPF obsession • How she created the world’s first chemical sunscreen without oxybenzone • Her failed school program—and why it led to retail success • The crazy story of how she landed in Sephora thanks to Burt’s Bees’ founder • How she brought Maria Sharapova on as an investor • The gritty truth behind long-term brand-building (including selling harp gigs to fund inventory) If you’ve ever dreamed of building a brand from scratch with zero industry experience, this episode is a goldmine of vision, hustle, and heart. Foundr Community Offers Want 1-on-1 mentorship to launch or scale your brand faster? Apply for eCommerce coaching: → Starting your ecom biz? Click here → Already selling and want to scale? Click here Want all-access to step-by-step training from 7, 8 & 9-figure founders? Start your Foundr+ $1 trial today → Click here Omnisend | Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. Click here to get started. Connect With Nathan Chan Instagram → Click here LinkedIn → Click here Connect With Holly Thaggard Holly’s Instagram → Click here Supergoop! Website → Click here Supergoop! Instagram → Click here Follow Foundr for More Business Growth Strategies YouTube → Click here Website → Click here Instagram → Click here Facebook → Click here Twitter → Click here LinkedIn → Click here Podcast → Click here
What this episode covers
In this episode, Holly Thaggard, founder of Supergoop!, shares how she redefined the sunscreen category and built a globally recognized $700M brand from the ground up. She shares: • The heartbreaking moment that inspired her SPF obsession • How she created the world’s first chemical sunscreen without oxybenzone • Her failed school program—and why it led to retail success • The crazy story of how she landed in Sephora thanks to Burt’s Bees’ founder • How she brought Maria Sharapova on as an investor • The gritty truth behind long-term brand-building (including selling harp gigs to fund inventory) If you’ve ever dreamed of building a brand from scratch with zero industry experience, this episode is a goldmine of vision, hustle, and heart. Foundr Community Offers Want 1-on-1 mentorship to launch or scale your brand faster? Apply for eCommerce coaching: → Starting your ecom biz? Click here → Already selling and want to scale? Click here Want all-access to step-by-step training from 7, 8 & 9-figure founders? Start your Foundr+ $1 trial today → Click here Omnisend | Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. Click here to get started. Connect With Nathan Chan Instagram → Click here LinkedIn → Click here Connect With Holly Thaggard Holly’s Instagram → Click here Supergoop! Website → Click here Supergoop! Instagram → Click here Follow Foundr for More Business Growth Strategies YouTube → Click here Website → Click here Instagram → Click here Facebook → Click here Twitter → Click here LinkedIn → Click here Podcast → Click here
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565: From 3rd Grade Teacher to Beauty CEO: How Supergoop! Built a $700M Brand From ZERO! | Holly Thaggard (Best of Foundr) [VIDEO]
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