568: Tom Wainwright | Narconomics

Tom Wainwright (@t_wainwright) of The Economist shares the harrowing and sometimes grisly experiences he endured to write Narconomics: How to Run a Drug Cartel. The Cheat Sheet: Understand the parallels between the drug trade and regular businesses. Learn how ideas of economics and business apply to any entrepreneurial or business venture. Discover how drug cartels engage in corporate social responsibility, branding, and even PR campaigns. Hear why drug cartels franchise, regulate labor, branch out online, and diversify into legal (and ubiquitous) industries. Perhaps most intriguing of all: find out how an economist gets discovered wearing a GPS device to a meeting with a drug lord and lives to tell the tale! And so much more... If you want the most amazing shave possible, take it from us: use a fresh DSC Executive blade and Dr. Carver's Shave Butter -- two reasons to join Dollar Shave Club here today! DesignCrowd helps startups and small businesses crowdsource custom graphics, logos, Web design -- even tattoo designs! Check out DesignCrowd.com/Charm for a special $100 VIP offer for our listeners or enter the discount code CHARM when posting a project. Does your business have an Internet presence? Now save a whopping 50% on new webhosting packages here with HostGator by using coupon code CHARM! Find out more about the team who makes The Art of Charm podcast here! Show notes at http://theartofcharm.com/podcast-episodes/tom-wainwright-narconomics-episode-568/ HELP US SPREAD THE WORD! If you dig the show, please subscribe in iTunes and write us a review! This is what helps us stand out from the crowd and help people find the credible advice they need. Review the show in iTunes! We rely on it! http://www.theartofcharm.com/mobilereview Stay Charming! Learn more about your ad choices. Visit megaphone.fm/adchoices