#57 Agave Series 3 of 3: Sophie Decobecq, Agave Spirits Production Consultant & Founder, Calle 23 Tequila

(In my voiceover I say this is episode 2 of 3 for the Agave Series, but we swapped it with last week's episode, to coordinate with the release of The Tequila Ambassador V.O. book, so this - episode 2 - is now coming out 3rd in the series.) Sophie Decobecq is a force of nature: from Lille,  France, she moved to South Africa to work on agave research after a university background playing rugby and studying biological engineering. Having never had a cocktail, a chance encounter with Julio Bermejo (creator of the Tommy's Margarita) made her fall in love with tequila, cocktails, and Mexico, and she moved to Mexico in 1999. Sophie runs a consultancy there helping agave distilleries optimise their fermenting, distilling and aging, and started creating her own tequila brand, Calle 23, in 2003. We talked about her unusual route to being an agave spirits fanatic and expert distiller, how its hard to be a one-man band with a small brand, non-Mexican agave spirits and a lot more. Enjoy!Sophie on IG: https://www.instagram.com/sophiedecobecq/?hl=enSophie on Facebook: https://www.facebook.com/sophiedecobecq/aboutCalle 23 on IG: https://www.instagram.com/agaveyoumyheart/?hl=enCalle 23 on Facebook: https://www.facebook.com/pages/Calle-23-Tequila-Drinkers/137330322947383?fref=tsCalle 23 on XS/Twitter: https://twitter.com/Calle23tequilaCalle 23 website: https://www.tequilacalle23.com/ (Get in touch with Duff!Podcast business enquiries:  [email protected] (PR friends: we’re only interested in having your client on if they can talk for a couple of hours about OTHER things besides their prepared speaking points or their new thing, whatever that is. They need to be able to hang. Oh, plus we don't edit, we won’t supply prepared or sample questions, nor listener or “reach” stats, either, and no, you can't sit in on the interview (or lurk on the Zoom.)  And our AI automatically deletes pitch emails that are clearly written using AI. Retain Philip’s consulting firm, Liquid Solutions, specialised in on-trade engagement & education, liquor brand creation and repositioning: [email protected] on Instagram: https://www.instagram.com/philipsduff/ Philip on Facebook: Philip Duff Philip on X/Twitter: Philip Duff (@philipduff) / Twitter Philip on LinkedIn: linkedin.com Old Duff Genever on Instagram: Old Duff Genever (@oldduffgenever) • Instagram photos and videos Old Duff Genever on Faceboo...