57: Attracting Luxury Interior Design Clients w/ John McClain episode artwork

EPISODE · May 21, 2025 · 41 MIN

57: Attracting Luxury Interior Design Clients w/ John McClain

from Mastering the Business of Interior Design: Success by Design · host Katie Decker-Erickson, Business Coach for Interior Designers

Send Katie a Text Message!! Ever wondered how to attract seven-figure interior design clients? In this episode, I sit down with the talented John McClain, known for mastering high-value, luxury projects. This conversation is packed with insights you won’t want to miss!John reveals how he evolved from accepting "anyone with a heartbeat and a checkbook" to becoming a sought-after designer in the luxury market. It’s about aligning your core values with client expectations—and why taking calculated risks is crucial.Curious about John's "Two Truths and a Lie"—did he write for Fashion Police, fire a client over her wardrobe, or leave design school to immediately work with an A-list celebrity? Tune in to find out!If you’re ready to elevate your brand and transform your client relationships through intuition and authenticity, this episode is for you.Check out the show notes and resources mentioned at https://successbydesign.coach/podcast/b/attracting-luxury-interior-design-clients-with-john-mcclainConnect with JohnInstagramPodcastWebsiteThis podcast is brought to you in partnership with Leah Bryant Co.Connect with KatieLinkedInBusiness Strategy Sessions for Interior Designers Free Resources for scaling your interior design firmWebsite

Episode metadata supplied by the publisher feed · Published May 21, 2025

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Send Katie a Text Message!! Ever wondered how to attract seven-figure interior design clients? In this episode, I sit down with the talented John McClain, known for mastering high-value, luxury projects. This conversation is packed with insights you won’t want to miss! John reveals how he evolved from accepting "anyone with a heartbeat and a checkbook" to becoming a sought-after designer in the luxury market. It’s about aligning your core values with client expectations—and why taking calcul...

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57: Attracting Luxury Interior Design Clients w/ John McClain

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