587: Google Buys Fitbit for $2.1 Billion

Episode 587 of the eCommerce Minute podcast, hosted by eCommerce Minute, titled "587: Google Buys Fitbit for $2.1 Billion" was published on November 11, 2019 and runs 16 minutes.

November 11, 2019 ·16m · eCommerce Minute

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Summary

Google has announced that it’s buying wearable company Fitbit for $2.1 billion. The move comes as the company eyes up a piece of the crowded market for fitness trackers and smartwatches.

Episode Description

Google has announced that it’s buying wearable company Fitbit for $2.1 billion. The move comes as the company eyes up a piece of the crowded market for fitness trackers and smartwatches.

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