59. Building Confidence and Connections on LinkedIn with Sam Rathling

Does the very thought of posting on LinkedIn worry or scare you?It really doesn't have to.My guest, Sam Rathling, is a LinkedIn expert and Social Selling strategist. She helps business owners and corporate sales teams to generate leads and get results from LinkedIn.If standing in front of the camera makes you nervous, you’re not alone. We discuss practical ways to build confidence and visibility on LinkedIn, offering strategies like practicing short, daily videos to boost your comfort levels. Sam and I deliver insights on avoiding the pitfalls of appearing too salesy in your messaging, stressing the importance of authentic engagement. The message is simple yet bold: "scared money doesn't make money." We challenge you to step out of your comfort zone and embrace genuine connections without fear.Unlock the secrets of LinkedIn lead generation with us as we shift focus to building relationships rather than just securing sales. Discover how adopting a generous mindset can transform your approach to potential clients, making your interactions more valuable and less transactional. Sam shares tips on using LinkedIn for securing speaking gigs or hosting webinars, the importance of structured systems in sales success, on overcoming fears related to visibility and communication on the platform, emphasising the importance of building relationships and providing value. The conversation also covers practical tips for effective networking and the significance of having a giving mindset in business. We also talk about Sam's personal journey through cancer and how it has shaped her approach to social selling on LinkedIn.CONNECT WITH SAMLinkedIn: https://linkedin.com/in/samrathling-linkedinexpertInstagram: https://instagram.com/samrathlingTikTok: https://tiktok.com/@samantharathling44 prospecting tips: https://socialselling.co.uk/44prospectingtips100 Content Ideas: https://socialselling.co.uk/100contentideasComplete Guide to Social Selling: https://socialselling.co.uk/completeguidetosocialsellingSam's book recommendation: Little Voice Mastery by Blair SingerCONNECT WITH CHARLOTTE:Book A Call: Ready to close your energy loops? Book a free 30-minute call with Charlotte here: https://calendar.idaretoleap.com/widget/bookings/discovery-with-charlotteWebsite: https://www.idaretoleap.com