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#59 ppc.zone April 2026: Sarah Sal “How to Scale Beyond Facebook Using Story-Based Advertising on LinkedIn and TikTok”

EPISODE · Apr 8, 2026 · 12 MIN

#59 ppc.zone April 2026: Sarah Sal “How to Scale Beyond Facebook Using Story-Based Advertising on LinkedIn and TikTok”

from ppc.zone | New Perspectives and Insights for Digital Marketers · host Jyll Saskin Gales

Sarah Sal is a Facebook & LinkedIn Ads Specialist with clients such as Hootsuite & AdEspresso. With 7 figures in Facebook ads spent under her belt in 10+ years, she's run ads for companies like ClickFunnels and Strategyzer. When she started running ads for the latter, they struggled to make $0.40 for each $1 spent on ads, and she moved them to $18 for each $1 spent. You can find her on LinkedIn: https://www.linkedin.com/in/sarah-sal-454a1460/ For more from the April 2026 event, visit https://ppc.zone/events/ppc-zone-april-2026 PPC Zone is sponsored by Usercentrics https://consent.ppc.zone & Optmyzr https://ai.ppc.zone [affiliate links] & Two Trees PPC https://twotreesppc.com Visit our website at ppc.zone to catch the next event, apply to speak and learn more about us. ppc.zone is elevating new perspectives and insights in the PPC industry

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This episode was published on April 8, 2026.

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