591: Why you Need to Sell for the Category King. (Or Quit.) With Christopher Lochhead

from Sales Strategy & Enablement by Revenue.io · host Revenue.io

Christopher Lochhead, the host of Legends & Losers Podcast, retired Silicon Valley executive, and co-author of Play Bigger: How Pirates, Dreamers, and Innovators Create and Dominate Markets, joins me on this episode.

Episode metadata supplied by the publisher feed · Published Nov 1, 2017

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591: Why you Need to Sell for the Category King. (Or Quit.) With Christopher Lochhead

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