595: Why You Don’t Get Referrals From Friends And Family

If you struggle with getting business from friends and family, I got you covered.    In this short 10-minute podcast series Scott shares a tactic you can apply to your mortgage business today.    This episode is mainly targeted at rookies, but can help even an experienced agent generate more referrals.    In this episode I will cover: The 2 reasons your friends and family aren’t working with you yet (and they probably won’t tell you this either); If you’re uncomfortable asking for referrals, here’s what you can do instead; and  2 ways to ask for business    This is just the tip of the iceberg with our unique Rookie to Rockstar program.   -> Rookie To Rockstar    Follow me on Instagram  I Love Mortgage Brokering: www.ilovemortgagebrokering.com Find out more about BRX Mortgage: www.whybrx.com   I Love Mortgage Brokering is brought to you by Finmo.  To learn more, visit: www.finmo.ca/ilmb In this episode, I dive into the unspoken challenges of working with friends and family as a new mortgage broker. If you've ever had someone close to you choose another broker, it’s a gut punch. I get it. Today, I’m breaking down the two hidden objections your loved ones have—and more importantly, how you can overcome them. Whether you're just starting or you’ve been in the game for a while, this episode is packed with practical strategies to help you gain trust, build confidence, and start asking for the business you deserve. Here are the talking points we covered: Focusing on your long-term goals, as confidence builds with action. Thanking people after referrals. It strengthens trust and reinforces your role as a professional. The role of social media and how personal outreach is key to building connections and awareness. Respecting  privacy by giving options for working with others if needed.