598: How brands can build trust with consumers through reception marketing - a chat with RJ Licata of Terakeet

RJ Licata, senior director of marketing at Terakeet, joins me on this episode of "The Business Storytelling Show" to give us the scoop. Our discussion includes the importance of owned asset optimization and how that fits into a good marketing strategy. Learn more about Terakeet here: https://terakeet.com Join us. This episode is produced by Trappe Digital LLC and supported by Zenmedia.