#6 - Balancing brand & performance marketing with Mark Walker, CRO at Attest

Mark Walker is Chief Revenue Office at Attest - a technology platform that allows businesses and brands to ask consumers questions, analyse data, and discover insight all in one end-to-end platform.Our host Alex Price sits down with Mark to explore what his role as Chief Revenue Office at Attest encompasses, before discussing the topic of balancing brand and performance marketing and asking big questions such as are B2B marketers too obsessed with data?!Visit finite.community to find out more about the FINITE community and join us at a future event.