#6: Biden is not the target (Recorded on May 23, making it even more prescient)

Send us Fan MailBack in 2022, I saw Ron DeSantis speak at CPAC, and while his speech was great, he was making the same marketing mistake that the entire GOP was making: They were focusing their attacks on Biden.To me, it was clear Biden was a great figurehead for a movement bent on fundamentally transforming America (sound familiar?). But by focusing on Biden, they were allowing the Democrats to simply change the candidate and all their attacks would become worthless overnight.And here we are. (This was recorded before Harris was installed, which, in many ways, makes it even more prescient. (Not that I'm showing off or anything...))Be kind. Have grace. Give the benefit of the doubt. Seek common ground. Don't be afraid to ask questions. And never make assumptions about what people are thinking... or why.