EPISODE · May 29, 2025 · 27 MIN
6 Content Buckets for Product Sellers with Ashley Alderson
from Human-First Founders Podcast: Inspiring Stories and Tips for Down-to-Earth Entrepreneurs · host Kinsey Soderberg | AI Tools and ChatGPT for Solopreneurs
Running a product-based biz and feeling stuck on what to post? This episode is your cozy permission slip to simplify, get strategic, and actually have fun with your content again.Ashley Alderson — founder of The Boutique Hub and retail marketing genius — breaks down her 6 essential content buckets that every physical product seller should be using. Whether you’re selling handmade jewelry on IG or running a full-scale boutique, this convo will help you market like a human (not just a store).Hit Play Now to Hear:✸ Why live video works (even if it feels scary and awkward)✸ The real reason to create a personal brand as a product-based biz✸ How to sell without sounding salesy — hint: storytelling is everything✸ The difference between new vs. aged product content (and why it matters)✸ What “collections” are and how they can make your offers way more relevant✸ How Target is lowkey winning at emotional marketing (and what we can steal from them)Connect with Ashley: Website: https://theboutiquehub.com Instagram: @theboutiquehub Ashley’s IG: @ajalderson🎧 Liked this episode? Leave a review, share it with your favorite product-based biz owner, or tag us on Instagram @ai.kinsey — we’d love to hear what landed!Ready to create Instagram Reels with ease? Snag our Reels Prompt Playbook for ChatGPTto get 20 AI Prompts for Reels hooks + captions (and more!)DIYwith.AI/ReelsConnect with your host Kinsey: Authentic AI Website: diywith.ai Authentic AI Instagram: @authenticaiforentrepreneurs ---------------------------------------Ready to create Instagram Reels with ease? Snag our Reels Prompt Playbook for ChatGPT to get 10 AI Prompts for Reels hooks + captions (and more!) DIYwith.AI/Reels ---------------------------------------Create your digital mini-me! Train your AI Assistant to think and sound like your brand with Brand Blueprint for ChatGPT. DIYwith.AI/Blueprint
What this episode covers
Running a product-based biz and feeling stuck on what to post? This episode is your cozy permission slip to simplify, get strategic, and actually have fun with your content again. Ashley Alderson — founder of The Boutique Hub and retail marketing genius — breaks down her 6 essential content buckets that every physical product seller should be using. Whether you’re selling handmade jewelry on IG or running a full-scale boutique, this convo will help you market like a human (not just a store). ...
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6 Content Buckets for Product Sellers with Ashley Alderson
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