#6 Créer une communauté fermée de C-Levels, avec Jolhane Leite

from Squeeze & Scale · host Spicy Lemon

On voulait parler community-led growth, alors on a invité l’expert n°1 en France : Jolhane Leite.10 ans d’expérience sur le sujet, des stratégies de communauté et marketing déployées chez Atelier Particulier, Decathlon, Figures, ou encore Hyrox. Désormais co-fondateur d’UnlockM.Dans cet épisode, il vous partage les coulisses de la création d’une communauté fermée premium pour leaders marketing.Au cours de cet épisode :Communauté fermée vs ouverte : comment arbitrer ?Ses tactiques pour stimuler l’engagement de ses membresComment structurer son lancement avec les frameworks MVC et SPACE ?Les KPIs qui comptent vraiment pour mesurer le succès de votre communautéComment automatiser progressivement l'animation sans perdre la dimension humaine ?📕 Ressources et mentionsSa newsletter, Community First (un must read)❤ Pour soutenir ce podcast en moins d'une minute :1 - Notez Squeeze & Scale 5 étoiles ⭐ sur Apple Podcast avec un petit commentaire2 - Partagez-le podcast sur vos réseaux sociauxC'est rapide, simple et ça nous aide à gagner en visibilité pour vous offrir d'autres épisodes passionnants !📩 Et pour recevoir les prochains directement dans votre boîte mail, inscrivez-vous à la newsletter.☎ Pour nous contacter ou nous suivre sur les réseaux :Site internet : https://www.spicy-lemon.co/Linkedin : https://www.linkedin.com/company/spicy-lemon-co/Youtube : https://youtube.com/@agence_spicy_lemon?si=cMR1HLQWdbBak3POHébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

Episode metadata supplied by the publisher feed · Published Jun 3, 2025

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#6 Créer une communauté fermée de C-Levels, avec Jolhane Leite

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