6. From selling to shaping partnerships - Fredrik Mellander, CEO & Co-founder of Journeybee

In this episode, Fredrik Mellander, CEO and co-founder of Journeybee, takes us through his dynamic career journey—from his roots in sales to leading impactful partnerships. He opens up about his experiences at different companies, the challenges he encountered along the way, and how these moments shaped his vision for building stronger, more effective partnership teams. Fredrik highlights the critical role of data in partnerships, and how Journeybee emerged as a solution to streamline partnership management. Listening to this conversation, you'll learn how to build effective partnership teams, leverage data for success, and apply curiosity and continuous learning to your professional growth. Chapters 00:00 Introduction and Career Journey 07:56 Building a partnership team  09:09 Leadership Style, skills and traits   13:47 The journey of Jounerybee 18:08 Starting a Business and Advice for Entrepreneurs 19:15 The future of the partnership space 21:35 Ending questions