#9. Joel Roos, Founder & Investor

In this podcast episode, Tobi interviews Joel Roos, a former professional athlete turned entrepreneur, who shares his journey from playing volleyball to founding VAY, a health tech company. Joel discusses the challenges he faced in the early stages of his startup, the pivotal shift from a B2C to a B2B model, and the impact of COVID-19 on his business strategy. He also delves into the core technology behind VAY, its acquisition by Nautilus Inc., and his current ventures in the health and wellness space. Joel emphasizes the importance of preventive healthcare and the need for a shift in the healthcare system towards outcome-based models. Chapters00:00 Introduction to Joel Roos and His Journey04:38 Transition from Professional Athlete to Entrepreneur10:48 The Founding Story of VAY and Initial Challenges15:34 Pivoting from B2C to B2B: Lessons Learned22:25 Impact of COVID-19 on Business Strategy25:45 Understanding the Core Technology of VAY30:26 Acquisition by Nautilus Inc. and Future Developments35:29 Current Trends and Future Opportunities in Health and Fitness40:48 Personal Ventures and Future Aspirations47:48 Shifting Healthcare from Sick Care to Preventative Care Connect with Joel on LinkedIn:https://www.linkedin.com/in/joel-roos/?originalSubdomain=chPicture done by Pavel Becker https://www.pavelbecker.com/ Connect with me on LinkedIn to learn more about the Business of Wellness & Health:https://www.linkedin.com/in/tobias-hendrik-stalmann/ Keywordsentrepreneurship, health tech, fitness, personal coaching, technology, startup journey, COVID-19 impact, business pivot, wellness, investment