6 - Understanding the Problem Space: Key to Successful Product Development with Applied Systems' Vijay Rengarajan

Your host, Thomas Watkins, talks with the Director of Product Management of Applied Systems, Vijay Rengarajan. Vijay's journey began in programming and evolved through a business analyst role at Tata Consultancy Services. His experience in the insurance domain laid the foundation for his customer-centric approach. In 2016, he transitioned to product management, where he could apply his skills to both new product development (0 to 1) and scaling existing products (1 to n).The first step in product development is recognizing a genuine need. Vijay shared an example of creating a network management system for insurance agencies, where no existing product met their unique requirements. The key was to conduct extensive user research and engage directly with potential users to understand their pain points.Connect with Vijay on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE. Learn more about Thomas's work at 3Leaf HERE.