60- Aarron Walter - Business case for emotional design

Aarron Walter is Director of Product on the COVID Response team at Resolve to Save Lives. Previously, he was VP of Content at InVision, and founded the UX practice at Mailchimp where he helped grow the product from a few thousand users to more than 10 million. He's the author of a number of books, the latest of which is a second edition of Designing for Emotion. In this episode, we talked about: the business case for emotional design, how healthy personal finance lead to better job performance, and Aarron learnings from his recently launched podcast Reconsidering.