60 – Augmented Reality Graphics at Super Bowl LIII with CBS Sports

Back in February, CBS Sports opened its live coverage of Super Bowl 53 with an advanced execution of augmented reality graphics on the field of play. The effort opened the broadcast with a bang but also took a lot of work and planning to pull off On the latest episode of The SVG Podcast, the graphics team from CBS Sports breaks it down for you offering a step by step look through the process and offer a peek into just how challenging and rewarding the process was. Joining us on the show today are VP, On-Air Graphics and Design JP Lomanco, Art Director Komal Bhukanwala, Director of Graphics Mark DeFrancesco, Director of Graphics Production Drew Simon, and Graphics Producers Tara Kafer and Tracey Morris. Watch a sampling of CBS Sports' Super Bowl LIII graphics package: https://youtu.be/z2W8vvcocA4 This episode of The SVG Podcast is sponsored by Western Digital's Data Center Systems business unit. Whether enabling hybrid cloud, analytics, machine learning or performance workflows, Western Digital delivers the right storage solutions with the right performance, economics, scale and efficiency needed to help customers better protect, mobilize, transform, and extract greater value from data. Visit www.westerndigital.com to learn more about its IntelliFlash NVMe all-flash Arrays, its ActiveScale object storage system, and its family of Ultrastar storage servers and platforms. The SVG Podcast is for the sports-video–production professional looking to keep up with the latest in sports-video–production operations and technology. The program features interviews with some of the biggest, most influential names in the sports-video business talking trends and topics that are making an impact on the industry.