#60: Book Yourself Solid

[2:17] For those that don't know you Walt, can you tell us who you are and what you do please? [5:19] When was that book actually published. "Book Yourself Solid" [8:40] In your opinion, anybody listening to this, what's the first part that should be in place before they even start the marketing? [23:04] Are you saying then if the client has an issue around your fee or the investment required that it's probably a reflection of how they view you, your authority and credibility? [45:28] Can you tell us about some of the articles you've written on productivity and time management?