EPISODE · Jun 10, 2026 · 34 MIN
60% CAC Down. $45M ARR Up. This is How Veed Did It.
from GTM GURUS UNPLUGGED
$45M ARR. 60% CAC slashed. The secret? BRAND.Lisa Vecchio, Senior Director of Marketing at Veed.io, is pulling back the curtain on the exact GTM playbook turning brand into their biggest growth lever, AI ads that convert, founder-led content, and signal-based plays that find high-value prospects before the competition does.No fluff. No theory. Just the raw strategy from someone actually doing the work. If you're still betting on ad spend , this episode will change how you think about growth. 🔥https://www.veed.io/ https://www.linkedin.com/in/oyinkro-creativevideographer/ https://www.linkedin.com/in/lisavecchio/
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60% CAC Down. $45M ARR Up. This is How Veed Did It.
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