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EPISODE · Dec 5, 2024 · 52 MIN

60 – Europe competitiveness

from Tech Deciphered

In a few decades, will Europe be good for anything beyond food and tourist experiences? With Europe lagging on innovation, productivity and with extremely costly decisions on the Energy side, and needing to defend itself, what is next?Navigation:Intro (01:34)New report out from Mario DraghiProfound mistakes in Energy initiatives increasing costs and competitivenessDalio and Lee Kuan Yew commentsLack of growth in Europe, lack of creation of new European championsToo much protection for employees?Too Complex regulations around companies and innovation initiatives are too bureaucraticConclusionOur co-hosts:Bertrand Schmitt, Entrepreneur in Residence at Red River West, co-founder of App Annie / Data.ai, business angel, advisor to startups and VC funds, @bschmittNuno Goncalves Pedro, Investor, Managing Partner, Founder at Chamaeleon, @ngpedroOur show: Tech DECIPHERED brings you the Entrepreneur and Investor views on Big Tech, VC and Start-up news, opinion pieces and research. We decipher their meaning, and add inside knowledge and context. Being nerds, we also discuss the latest gadgets and pop culture news Subscribe To Our Podcast Nuno Goncalves PedroWelcome to Episode 60 of Tech DECIPHERED. Today, we will discuss European competitiveness. The competitiveness of all of Europe, not just the European Union, but the whole of Europe. It's been in the news recently. There's been a new report out from Mario Draghi a couple of months ago that really mentions what is happening in Europe, what are the things that need to be done for Europe to increase its competitiveness going forward. Nuno Goncalves PedroThere have been a lot of discussions around the world on Asia, in particular, and American dominance of the world economy. Europe is lagging behind. What do we make out of all of this? Maybe let's start with the report out from Mario Draghi and the conclusions of that report. Bertrand SchmittYes, I think it was for once, a pretty interesting and pretty lucid report from a commission by the European Commission and written by Mario Draghi with a lot of support from many CEOs and also entrepreneurs to provide feedback to try to explain what's happening, what's going on. I would agree with everything in terms of analysis or conclusion, but I must say it's a good read. Bertrand SchmittMaybe a few points that he's making is first acknowledging that there is an issue in European competitiveness and growth since the past 20, 25 years. This lack of competitiveness and growth has increased with a great financial crisis from 2008-2012. In 2012, there was a crisis around the euro. I think it is indeed time to try to look back at what happened and try to get some sense about what could be done differently going forward. Nuno Goncalves PedroA couple of really astute observations. Obviously, the GDP growth of Europe has lag behind that of the US and China. The period of time from 2002-2023, the US has grown 2% and both on constant prices and constant PPP prices. China, 8.3% and the EU, 27 at 1.4%. Obviously this report is on the EU. Clearly lagging, and the lag is significant. Nuno Goncalves PedroIf we look at GDP at constant prices, there was a 17% delta in 2002 between US and Europe, and now there's a 30% delta between US and Europe. It's lagging you further behind. Even more seriously, China has outpaced it on constant prices. If we look at constant PPP prices, the EU was actually 4% above the US back in 2002, and it is now below 12% of the US. Nuno Goncalves PedroChina has outpaced both of them at constant PPP prices. This is worrisome. I think Mario Draghi makes, or the report makes a bunch of very significant and strong statements, which basically are saying, "We cannot, as the European Union, continue like this and have the social welfare that we put in place in all these countries." something's got to give. Nuno Goncalves PedroHe goes on to make a couple of proposals and what he thinks needs to be done in Europe. But very significantly, what he's saying is this is a crisis. We need to address it. This is not just a nice report, please read it. It's like we cannot afford the lifestyle that we're having. Nuno Goncalves PedroIf Europe or European Union was a household, it would be going bankrupt, I think is what he's saying. We can't keep doing what we're doing. Something's got to break at some point. Either the social welfare construct that we have will not work any more, or we, as Europe, will need to really reassess how we behave, et cetera. Very interesting report. A lot of fear at the beginning of the report immediately. Then three areas that he recommends action on for Europe in order to reignite growth. Bertrand SchmittYes. First, I would like to say that, yes, some are doing analysis based on PPP, but there is a risk when you do that. Because PPP is cute when you try to estimate cost of food, if you go locally your food, for instance, or pay locally your services. But for anything you buy from outside your region, PPP doesn't work as well. That's a big issue for Europe, given that it's manufacturing less and less of what it's bringing. PPP can be providing some comfort in terms of things are bad, but maybe not as bad. I would be careful in terms of analysis where they push PPP so much. Nuno Goncalves PedroBut it's on both, Bertrand. They are showing it at constant prices. Bertrand SchmittIt's on both. It is just that the impact is way bigger when you did not choose PPP. Nuno Goncalves PedroJust to tell those that don't know what PPP is, is power purchasing parity. It's something to your point that aligns the power purchasing parity across different markets. It's an adjustment made to the numbers, basically. Bertrand SchmittYes, because what we see, for instance, is on a per capita basis, real disposable income has grown twice as much in the US since 2000. It's an absolutely huge difference. Nuno Goncalves PedroI always switch it, so I apologize. It's purchasing power parity. Purchasing power parity. Bertrand SchmittYes. Nuno Goncalves PedroApologies again. Bertrand SchmittI think one point that I believe is really important is the lack of innovation in Europe. That is, of course, very scary. They made a good point, it's the lack of tech companies in Europe. One number shared in the report, only four of the world's top 50 tech companies are European. Only four. How can you be one of the top three regions in the world and the future is not well represented in Europe? Bertrand SchmittFor sure, it's a big issue. It has big issue in terms of R&D. The three biggest spenders of R&D in Europe are actually automotive companies. Guess what? None of them is Tesla. I'm not sure where is this R&D going, but I will guess it didn't go in the right direction on top of it. But it's not just a question of how much you spend, but how well you use it. That part is something to be fixed. Bertrand SchmittAnother data point maybe around tech companies, but there is no EU company with a market cap over 100 billion that has been set up from scratch in the past 50 years. While all six US companies with a valuation above one trillion have been created in the past 50 years. That for me is just incredible because it's proof of a total lack of dynamism that is step by step self-fulfilling. I'm not saying individuals in Europe lack dynamism. I guess it's not the overall European system that is creating so much ball and chains behind your back. You cannot run. At best, you walk. At worst, you crawl. If you have your operations in Europe. That's really probably the main issue. Bertrand SchmittOne could argue, has it been designed or proposed this way to help the incumbent? I don't know. But for sure, the result is that all of these regulations, all of this lack of competitiveness, or all of these constraints and cost are creating issues. The end result, whatever you agree or not, the end result is that you don't create with such a system highly successful companies. That's it. They were created a number of years ago. Nuno Goncalves PedroIt's even more significant than that. Obviously, if you look at startups, more recent startups, 2008-2021, close to 30% of the unicorns that were founded in Europe, so startups that went on to be valued over a billion dollars, relocated abroad, mostly to the US. It's even worse. When there is innovation in Europe, these guys want to raise money from the US They want to raise money from US venture capital. They want to expand into the US markets in many cases. Nuno Goncalves PedroIn a significant amount, we just saw 30% of unicorns, from 2008-2021, relocated their headquarters to the US, or most of them to the US It's incredible. It's like even the innovation doesn't stay in Europe. It's not just that the industrial complex is totally stale. To your point earlier, in the last 50 years, it's more than that. The new companies that are emerging are also not staying in Europe, or at least a significant part of them are not. Bertrand SchmittYes, that's a very good point. That one is really scary because even if you say, "Oh, you know what? We have some good programs to help create startups." At some point, the rational ones might discover that actually they better leave Europe because it would be more efficient for them to gain scale from the US. They will probably realize that most of their markets in the US in the first place, they will see that most of the exit opportunities, be it in terms of M&A or in terms of IPO, will probably be in the US if they are highly successful. Bertrand SchmittThere has not been a lot of successful acquisition of big tech companies in Europe or IPO of tech companies in Europe. There has been a few, of course, but certainly not to the level we've seen in the US. The US is still seen as the best path for exit for a lot of startups, especially the ones that have global appeal in terms of products and customer base and shareholder interest....

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