#60 - Hiring Videographers: Secrets to Thriving In-House and External Relationships w/ John Azoni

In this episode, Host John Azoni shares many tips for successful relationships with external videographers and as well as building in-house teams.  Key Takeaways: Hire good editors who can create a compelling story and vibe that draws viewers in. Editing is where a video can fall apart, so prioritize finding videographers who are skilled editors.Look for videographers who are collaborative partners, both creatively and logistically. They should take scheduling and coordination off your plate.Request that the videographer provide all the B-roll footage at no extra cost. This is a good sign they want to be a true partner.For lower budgets, look for generalist solo videographers used to doing a lot themselves. For bigger budgets and commercials, hire studios with specialized on-set roles.When hiring in-house videographers, manage expectations and clearly define priorities. One person can't do it all. Consider outside help for marketing storytelling.For small in-house video teams, an efficient duo is a producer/director/camera operator paired with a dedicated editor.Join the newsletter: https://unveild.tv/newsletterConnect with John: https://www.linkedin.com/in/johnazoni/