60: Secrets to effective sales copy with Christina Torres, CEO of Run and Tell That

Did you know that there is a science to copywriting? In this episode, I sit down with Christina Torres, copywriter and CEO of Run and Tell That Co. She shares the differences between selling as a product versus a service-based business, mistakes that business owners make when it comes to their copy, and how to loosen up your sales page buttons. This episode is full of tips to help you strengthen your copywriting abilities and help you feel more confident selling your products or services. The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.Resources mentionedRob March and The Copywriter ClubChatGPTClaude.aiOtter.aiLoomConnect with the guestWebsite: https://www.runandtellthat.co/ Instagram: https://www.instagram.com/christinateeeeConnect with the hostWebsite: podcast.honeybook.comInstagram: instagram.com/honeybookInstagram: instagram.com/akuakonadu_ Hosted on Acast. See acast.com/privacy for more information.