60 - The Truth About Clean Beauty, Ingredients & Integrity with Greg Starkman

Foundations Of Love, Purpose, And Clean BeautyThis Earth Month conversation opens as a personal reflection between partners in life and business, revealing the soulful roots of Innersense™ Organic Beauty. What began as two stylists sharing a passion has evolved into a purpose-driven brand grounded in integrity, family, and intention. Greg’s perspective brings depth—reminding us this isn’t just about products, but about building something that reflects who you are at your core. The Truth Behind Clean And The Power Of IntegrityGreg unpacks the evolution of “clean beauty,” moving beyond marketing into real accountability. With over 3,500 ingredients eliminated and a commitment to research and transparency, Innersense™ stands firm in clean chemistry—where safety, performance, and environmental care coexist. In a world of diluted labels, this invites deeper discernment about what’s truly inside the bottle. Legacy, Impact, And Trusting Your Inner SenseAt its heart, this episode is about legacy—not just what we build, but how. From sustainability efforts to meaningful environmental giving, Greg shares what it means to lead with purpose over profit. The conversation expands into a universal invitation: trust your inner sense, embrace change, and move with intention—because true impact begins within.Follow Greg Starkman on Instagram Innersense’s Ingredients List Innersense’s Never Any Ingredient List Innersense’s People + Planet Initiatives Innersense’s Social + Environmental Impact Innersense’s Sustainability Efforts About B Corp Certification About 1% for the PlanetLet’s chat! [email protected] Join the Innersense™ Communityhttps://innersensebeauty.com/pages/newsletter-sign-up Let’s Stay Connectedhttps://www.instagram.com/joannestarkman https://www.instagram.com/innersenseorganicbeauty/ https://www.instagram.com/innersensepro/ https://www.facebook.com/InnersenseOrganic/ https://www.youtube.com/c/InnersenseOrganicBeauty Clean hair care & body productsUse code JOANNE15 to save 15% on first purchases at https://innersensebeauty.com/Want to elevate your salon? (New Pro Clean Color Line)https://innersensebeauty.com/pages/salonshttps://innersensebeauty.com/pages/education