604: The Proven Path to Get Self Published Using Free Plus Shipping Offers: Overcome Blank Page Syndrome, Solve a Real Problem, and Succeed Both On and Off Amazon with Chandler Bolt

What this episode covers

Chandler Bolt is the host of the Self Publishing School podcast & the author of 6 bestselling books including his most recent book titled "Published." He’s also the founder & CEO of Self-Publishing School, the #1 online resource for writing your first book. Through his books, podcast, training videos, and Self-Publishing School, he’s helped thousands of people on their journey to writing their first book. Important Talking Points To avoid blank page syndrome, use a mindmap (Chandler prefers pen and paper for this) and dump all the ideas you have, then group into 4 to 7 chapters To write each chapter, dump all your ideas for that chatper and then repeat the 4-7 "grouping" process Choosing a topic for your book: sell pain pills, not vitamins. Find a specific group with a real pain and solve that problem... Use Google Docs to write your book so you can work on it from anywhere Consider a "free plus shipping" offer for your book Give video and audio away for free after people purchase your book https://www.youtube.com/watch?v=bjVxkgKwRhQ&pp=ygUPcm9iZXJ0cGxhbmsgNjA0 Quotes: “When they finish the rough draft, they start to believe that this is something they can do. This is something that they are going to take to the finish line.” – Chandler Bolt “It's important that you do well on Amazon. Over 70% of all books sold are sold on Amazon.” - Chandler Bolt “Some people write better than they speak, and others speak better than they write. A lot of podcasters are used to speaking; that's a better medium for them. This is where you choose your adventure.” - Chandler Bolt Takeaways: 08:30 Amazon is a critical platform for book sales, but authors should look beyond it for broader marketing opportunities. 15:50 Mind mapping is a simple, effective method to overcome writer's block and organize book content. 20:34 Books should solve specific pain points for readers, not just provide general information. 22:11 Writing a book is easier than most people think, and anyone can do it with the right approach. 27:03 Free plus shipping offers can turn books into powerful lead generation and customer acquisition tools. Resources Published: The Proven Path From Blank Page to Published Author (Book) Self Publishing School (Course) Self Publishing School (Podcast) Self Publishing School (Twitter) Chandler Bolt (Facebook)

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